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Drive from The Business of Fashion

Oct 25, 2019

BoF meets Reformation Founder and CEO Yael Aflalo, who created her brand in 2009 around the idea of upcycling, after years of frustration battling with inefficiencies of the fashion wholesale system.

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Oct 11, 2019

In episode 1 of the new season of Drive, delivered by DHL, the Allbirds co-founder and co-CEO discusses how his high-risk strategy has created a sustainable brand that is disrupting the established footwear market.

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